Giuliana Giglio
Mission, Governance and Competitive Advantage of a Business with a Social Orientation: the Project of the Economy of Communion
Undergraduate degree in Economy and Company Management
University of Catania, 2 March 2015, Language: Italian, Advisor: Rosario Faraci
The thesis analyses a socially-oriented business strategy, linked to the experience of the EoC's Lionello Bonfanti Business Park which sees the company as a fundamental tool for a more civil and ethical society. Mission, governance and competitive advantage are based on the centrality of man and the relationships inside and outside the company, the strategic importance of the welfare of the client who is the user of the product, on respecting the environment and paying attention to those who are in difficulty.
