LoppianoLab: Inside the label
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- Published: Monday, 15 October 2018 08:35
- Written by Maria Gaglione
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A workshop on responsible consumption amid the shelves of the supermarket. It was the proposal of the Italian youth section of the Economy of Communion for its annual summer LoppianoLab.
di Maria Gaglione
Put the heads of a group of teenagers together having taken part in the recent annual workshop in Loppiano, and one keyword emerges: “participation.” In view of this, the Youth Section of the Economy of Communion (EoC) launched on the social network and among their friends a workshop called “Inside the LABel.” At the conclusion of the day which the Bonfanti Industrial Park had dedicated to the topics of economy and work, the participants left the meeting hall and the filled cars that were waiting to take them to the nearby Coop Supermarket in the town of Figline. A table was set up at the entrance of the superstore along with ballot boxes. Then, an innovative experiment began that lasted for two hours, a genuine voting campaign. The five candidates were: pasta, coffee, chocolate, canned tuna and oranges.
In a period of time where emergency consists in the increase of inequality and, in fact, the erosion of what was once considered the middle class even and especially in advanced countries, there is an alternative paradigm of growth that yields a "win win" situation, enriches society and helps to reduce inequality, because it is based on sharing. The "happy development" is occurring in at least four areas in our country: in civil economy's institutions and organisations making up a large part of the third sector, the world of for-profit enterprises designed to go beyond CSR (Corporate Social Responsibility), in advanced parts of the general public and, informally and even in civil society, through self-organizing citizens.
The first day of the fifth edition of LoppianoLab was opened at 9.30 am with the '
The preparations are fervering for the 4-day
You will not be able to attend, but if you had to tell us your thoughts about this important moment for the Italian EoC, what would you say?
"They've asked me to explain why youth and women are an economic resource. But after the experiences that we've heard, I think that this (my talk) is useless." Sr. Alessandra Smerilli's opening did not surprise the public present on the last morning of Loppiano Lab, because those who had spoken before her had already answered this question with their lives. Smerilli recalled a few facts: in this country, these two categories of people represent 60 percent of the population. However, Parliament is composed 18 percent by women, and the average age there is above 50. And at the same time, 88 percent of youth have unstable jobs, while the employment of women is stuck at 47 percent compared to the European average of 60 percent. The presenters who preceded here had proposed a practical layout of the specific qualities of the youth and feminine world that Sr. Alessandra had indicated as precious for economic development. 
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